Originally from Colombia, I've been practicing design for several years in London, Stockholm and Tokyo. Moving abroad has given me a unique chance to experience several fields including food-tech, e-commerce, and lately travel-tech, allowing me to see the world from different points of view and apply my experience to my practice.
For the last 3 years I had the chance to be part of the leading Property Management System in Japan, where I collaborated with a diverse international team to find solutions and improve the UX of guests and hosts alike in Japan.
After several years in Japan, I've had the opportunity to familiarise myself with the expectations of the Japanese users, which are rather different from those in the West. This has opened me the doors to do online and live talks about multicultural UX design in front of crowds of designers, developers and other attendees in the tech scene.
When I'm not designing, I prioritise my time with my wife and my little daughter. Over my free time I enjoy expanding my knowledge by immersing myself on online courses, books, blogs, and online videos.
Back in 2021 I wrote an article on Medium where explore how different it is to navigate the internet in Japan compared to the West. It led me to be invited to give a talk about the topic on Design Matters Tokyo Eve Meetup, where I had the chance to present in front of a Japanese and international audience who came to Japan to attend the event.
Why are Japanese websites so difficult to use? I’ve been asking myself this question over the last 6 months since me and my wife decided to...
Read full article on MediumAlso had the chance to do an online talk about the same topic as a guest of Le Wagon, a coding school based in Tokyo.
“Jairo has a great eye for detail and knowledge of UX design best practices, for both web and mobile apps. He is very aware of upcoming Design and UX trends and takes initiative to make improvements happens fast with user testing and A/B-testing of he's prototypes, designs and concepts"
“Jairo is a talented and driven UX designer who has broad knowledge within the field of user experience. I had the pleasure to work with Jairo on a data visualisation project at Adlibris. From user interviews to finished prototype, Jairo worked independently, but wasn’t afraid to bounce ideas or ask for feedback along the way."
“Jairo and I are working together as a part of VNTRS Consulting design team, and for Jairo, I only have words of praise. Jairo is a highly-skilled UX/UI designer, whose beautiful designs and ideas always made our clients happy. The thing I would like to especially highlight is his attention to detail."
